Coaching Options
Your Ironman journey starts here
Pay monthly | Cancel at any time
Ironman Bronze
49£Every monthFor athletes who want structure without personal oversight.Â- Ironman training plans based on your experience and time
- Clear explanation of the intent behind key sessions
- The 10.5 Pillars of Endurance Masterclasses
- TrainingPeaks Premium
- Access to my educational video library and podcasts
- Strava visibility for quiet accountability
- Access to library of Q&A's
Ironman Silver
99£Every monthFor athletes who want clarity, structure, and decisions taken off their plate.Â- Everything in Ironman Bronze
- Customised training plan built around you
- Plan adjusted based on your performance
- Direct access to Sean for training and recovery decisions
- Weekly Q&A
- TrainingPeaks Premium
- Strava group for standards and visibility
- Race-day preparation guidance
- £1000's worth of discounts on bikes and kit
Ironman Gold
299£Every monthCustom 1-2-1 Coaching. For athletes who want personal oversight, weekly catchups and race day preparation oversightÂ- Everything in Ironman Silver
- Weekly scheduled 1:1 call or deep review
- Proactive monitoring of fatigue & performance trends
- Priority access and faster response times
- Full race build including pacing, nutrition & equipment.
- Priority for in person meetups
- Race week structure and decision support
- Pre race clarity and confidence call
- Athlete numbers capped to protect quality
Ironman Platinum
12,000£ÂIronman Platinum is my highest level of coaching. This is a fully bespoke service designed to remove guesswork and give you the best possible chance of executing your best Ironman.Valid for 12 months- Everything in Gold
- 3 in person days where I come to you
- I attend your race day with you.
- Bespoke customised race day prep
- Full blood work check every 3 months
- Race day execution plan built around your actual physiology
- Bike fit at your nearest bike fitter
- Bespoke nutrition plan
Private Ironman Platinum Concierge
From £15,000
Application only | Limited to a small number of athletes each year
This is not coaching.
This is full ownership of your Ironman.
You stop guessing.
You stop worrying.
You execute a proven plan with total confidence.
What’s included:
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Complete Ironman project management
From first assessment to crossing the finish line, everything is planned, monitored, and refined by me. -
Three full blood tests with analysis
Early phase, mid build, and pre race
Your training is guided by real data, not assumptions. -
Fully bespoke training architecture
Built around your life, not the other way around
Updated continuously as your body and schedule change. -
Priority daily access
Same day response
Voice notes, calls, messages
When something feels wrong, you speak to me immediately. -
Direct emergency access
Injury, illness, mental wobble
No waiting. No assistants. No delays. -
Three in person performance days
Deep assessment
Real world execution
Final race readiness
These are not casual sessions. They are performance defining. -
Full race attendance and race week support
I travel to your race
Course walk through
Transition setup
Race plan execution
Mental preparation
You are never guessing during the most important week. -
Equipment and setup authority
Bike
Shoes
Clothing
Nutrition
Race kit
Everything is approved and locked in with confidence. -
Complete nutrition architecture
Daily fueling
Training fueling
Race fueling
Gut training
Backup plans for race day problems. -
Lifestyle and stress optimisation
Sleep
Workload balance
Travel recovery
Burnout prevention
Your performance is protected off the course as well as on it. -
Injury and muscle management oversight
Early warning monitoring
Load control
Recovery strategy
Risk reduction. -
Complete race day blueprint
Hour by hour plan
Exact pacing
Exact fueling
Mental cues
Crisis management scenarios
You know what to do even when things go wrong. -
Confidence and decision making coaching
No panic changes
No race week self sabotage
Total trust in your preparation. -
Status as a private athlete
You become one of my personally mentored Ironman athletes.
This is a different category of preparation. -
Full post race performance debrief
A complete breakdown of what worked
What didn’t
What this Ironman taught you
How it transfers into the rest of your life.
This is for athletes who want:
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Certainty over hope
-
Precision over noise
-
Ownership over outsourcing
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A world class Ironman experience, not just a finish line
